If You Wish To Become Successful With Your Internet Site You Have To Properly Position Your KeywordsThe exact website address also referred to as the URL should contain your keyword or your keyword phrase. And this also goes for blogs since many bloggers target a separate keyword for every post they make. If you happen to utilize the wordpress platform you are able to change the perma-link while your creating your post, just make certain that the perma-link is your keyword phrase.
The actual header tags (H1, H2, H3) are one more place where you must make sure your keyword is listed. It is vital that all the tags above have your keyword phrases some place inside those tags. Getting your keywords in these tags will let the search engine crawler pickup what your site is about.
I am certain most of you are aware that you need to follow the first sentence rule. Having your keyword phrase within the first sentence of your website is another factor that the search engines look for. But, while you may already understand that, there is one more guideline you probably don't know about and that's the last sentence rule. It uses the same action of the earlier rule however, obviously this refers to the last sentence on the site.
There's another factor you need to cope with known as the keyword density and this is also essential. In essence this is how many times you have your keyword or keyword phrase imprinted throughout your content. In between 3% and 5% is where you will want your keyword density to end up. You won't want to fill your website with the keywords since you might be accused of keyword stuffing.
Formatting the keywords appropriately is something else that I would like to cover with you. When ever practical, and in every case you will want to use the bold, underline and the italic settings on your keywords. Quite simply what you must do is to make sure you are making use of these text formats for almost every single instance of your keyword on your site. The key here is to use a different format any time you use the keyword. While some people just bold each and every instance of their keyword this is not the best way to do it.
That's it, if you adhere to these simple suggestions you will find that you will be able to increase your search engine ranking for your website or web page. Of course you will not want to forget about that for every single page your trying to rank, you need to be building back-links to that specific web page, not just the home page. -- instant article wizard Source: http://www.articletrader.com